Namibia Craft & Design Institute (NCDI)
The NCDI will support and assist entrepreneurs and craft SME’s to operate in a more professional and sustainable manner.
To inspire the local craft community to grow their industry through innovation and to unify the Namibian crafters as an industry under one umbrella to become globally competitive and to enable an upliftment of socio-economic standards in the community.
Objective 1
To design and implement successful marketing support initiatives for a selected range of products and targeted market segments
Objective 2
To improve the access, coverage, and impact of support services for artisans through new services and modes of delivery
Objective 3
To facilitate closer interaction (exchange, coordination, and cooperation) among industry stakeholders and provide strategic guidance to the sustainable development of Namibia’s handicraft industry.
The NCDI will achieve this by focusing on the three pillars or strategic themes. The strategic themes are a synthesis of the research and stakeholder engagement in 2015 which were revisited with key stakeholders in the craft sector in 2022. The purpose and direction that the NCDI should take were drawn from the outcomes. They broadly encompass the objectives from the former strategy and aim to provide services and support that can help drive the sector forward.
Craft design and development
Facilitate access to markets
Custom designed advice, consultations, and training
Innovating techniques and improving quality of products to meet demands
Growing the Namibian market to support locally produced products
Presentations, seminars, webinars, talks and outreach
Promotion of quality Namibian products
Coaching and mentoring to assist business, producer, and product growth
Target market identification
Business assessments and clinics
